seo is a fairly new area of marketing research. I am not here to talk about the results that can be obtained from seo or the techniques that can be used to increase your rankings and rankings, I am here to talk about the science behind seo rankings.
Google is the world’s largest search engine. The primary way that Google ranks websites and pages is based on their number of backlinks (links to pages by other websites). Backlinks (or simply “links”) are a measure of a website’s authority. Links are the bread and butter of SEO, but Google doesn’t just look at links. Google also looks at the number of backlinks that a website has.