Your website may be the first thing someone sees when they google you. Your website is the first thing you share with strangers. You make it easy for them to find you online.
SEO is often considered a technical skill so it can be hard to grasp the fact that SEO is more related to the way you present the content you’re putting online than how you’re doing it. The good news is that SEO is just a subset of a much broader field called website marketing that also includes things like content marketing, content promotion, guest blogging, SEO content development, natural and organic SEO, and online advertising.
SEO is actually a very broad field and not all of those things are mutually exclusive, so you can use your skills in one area to promote SEO in others without compromising your own SEO in any way. By using the words “SEO” and “web marketing” in the same sentence, there’s a good chance you’re likely to find yourself in an industry where you can do both in a meaningful way.
SEO is still a fairly young field, but it has grown leaps and bounds over the last few years. Today, many companies like Google are using SEO to influence online search results and theyre starting to see the power of optimizing content, keywords, and other elements of their websites. When I first started in SEO, I remember thinking that it was a little niche and not something I was going to be doing much of.
SEO is now a very broad field. It encompasses everything from website design and development to web development, web hosting, content, link building, and so much more. As a result, you can expect to see all kinds of things being done here. From getting your site ranked high for specific keywords to creating content that people actually want to read, SEO is much more open to all kinds of experimentation than ever before.
It’s not just about ranking high on specific keywords. You do this as a business because people want to buy from you. If your website is not being used to its full potential, then you are losing potential customers. I was recently in a meeting where a client asked me if I could make a website that was very similar to a competitor’s website, but one that was 100% hers. I said “Sure, if you pay me $100 a month.
I’m not sure how much you can charge for this kind of stuff. We used to offer “free” SEO services, but now my rates are usually much higher than I’d like. That said, I do offer a free consultation with a professional to help me decide if SEO is right for my company and our future.
SEO is essentially all about getting your website out there. We are in the SEO industry, which is the search engine optimization industry, and we can’t be too stingy with our pricing. I do not charge for my consultations or my services, but I do charge a higher rate for my consultations.
In the past, we haven’t had a ton of success with any of these SEO services as it pertains to our clients. It seems that SEO is a dying business, but I think it’s going to come back. I’ve seen a lot of companies that have been down on SEO for years now, and now they are going to start to pop up. We had one client that we were able to get back on top of with SEO.
Google does a lot of testing for its search engine algorithms. In the past, the most common thing we’ve seen is they start down on the SERPs, but then they start back up and make a comeback. I think this is because the competition is so fierce. If SEO seems dead, then you are probably looking at a lot of “old-school” companies who are doing SEO for free.